Edmund    12 Jun • 1 minuten ago

If You Run a Local Business, Don’t Make This Mistake


Hey, Edmund here。

If you run a local business and you’ve been putting off your marketing…

I know you.

You know how important it is to be found when people are looking for your service.

You want to show up when they Google “plumber near me,” “salon Subang,” or “best roofer in Singapore.”

And it is never so easy than before , because tools like Google Ads, Meta Ads, retargeting help you to build exactly that.

So you start researching…
And suddenly you're overwhelmed with rules, settings, bidding options, keywords, tracking codes, pixels…

And all you want to do is run your business.
Not get a marketing degree.

So what happens?

You put it off.
You say “I’ll do it late , once I learn everything.”
You chase perfection before you ever start.

No one — literally zero people — get it perfect when they start.

The way to win is simple:
Start with one platform.
One campaign.
One ad.
Just get it running.
Start gathering data.

Because overthinking leads to inaction.
And inaction means missed leads, missed revenue, and missed momentum.

Talk soon,
Edmund Lim

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